Li Kaifu Remarks on the O2O business model

1, December 15, 2010 Li Kaifu micro-blog said: the so-called O2O is online to offline, that is, the next line of business opportunities and the Internet together, so that the Internet has become the forefront of offline transactions. Online services can be used online showmanship, consumers can use the line and screening services, online transaction settlement, and soon reached the scale. The most important thing is: promotion effect to be investigated, each transaction can be tracked.

2, 2011 Internet Conference, Innovation workshop CEO Li Kaifu, said in an interview with reporters, O2O line of business and the Internet combined mode, now entrepreneurship just. At the same time, Li Kaifu said that the O2O model can help Chinese many small and large businesses to get users, it will help Chinese hundreds of millions of mobile Internet users through the mobile phone, and find the basic necessities of life, idle away in seeking pleasure related services, and it will need for users at the time and location, do a very clever screening. Li Kaifu also believes that the combination of mobile Internet, SNS and e-commerce, the three will also bring a good investment and entrepreneurial opportunities. He believes that the popularity of smart phones but also a certain amount of time, over two or three years, the application will become rich. He said: now venture, just.

3, Li Kaifu said the innovative factory for China to invest in O2O mode. In an interview with reporters in twenty-first Century, said: we understand the industrial development, foreign trends and China’s national conditions. 2 years ago we decided to vote for Android, we do not recognize. We decided to invest in entertainment, games and social networking a year ago. Now we are in the O2O (Online to Offline) online ordering, offline consumption patterns. We at any time to invest in the project, should be a public has not yet heard, or think of some things is not reliable market. And after a few years it fly, it shows that we do the right, and that is the best investment strategy. Secondly, a good investment strategy is our investment in the project is generally recognized by the market, we are doing things, but this way, our advantage is not obvious, we just like other VCs stand on the same starting line the.

4, for O2O this emerging business model, Innovation workshop Mr. Li Kaifu said: 2011 will be a year of explosive growth of mobile Internet, O2O model can be described as new media business opportunities. If you do not know O2O know at least buy, but buy just the tip of the iceberg, just the first step.

Li Kaifu is an executive in the information industry and a researcher in computer science. In 1998, Li Kaifu joined the Microsoft Corp, and subsequently founded the Microsoft China Research Institute (now Microsoft Asia Research Institute). In July 20, 2005 joined the Google company, and served as vice president of Google global and China president. September 4, 2009, announced his departure and founder of Innovation workshop chairman and chief executive officer.

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